Beirut has long been the creative hub of fashion in the Middle East. With Rolling Stones It’s Only But I Like It Signatures Shirt its long post-colonial relationship with Paris, it is a city that has a deep culture of incredible, community-generated skill and imagination, from super-elevated haute couture and precious jewelry through to the new avant-garde generation, who hold social activism front and centre in the daily struggle. The badly hit Gemmayzeh neighborhood, near the port, where streets of elegant traditional and modern buildings have been devastated, was teeming with indie shops and young people drinking and dancing in pre-lockdown times. Effectively, it’s the home of Beirut fashion.
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